Creative Strategist & Leader
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Creative Direction

Creative Direction

 

A selection of recent projects

Google Developer Social Channels

As a part of Google’s extended work force (ASG on behalf of Google).

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Newsela Websites

Newsela, an education technology, relied heavily on their website for their sales/leads.

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Doodle Videos

A series of product explainer videos meant to delight and entertain overwhelmed teachers.

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More than News

A year-long 360 degree marketing campaign that included digital, print, and event creative direction.

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Newsela IRL

An engaging, memorable event experience that generated leads and buzz.

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Learning Found Phase 2

I provided Creative Direction on the second phase of the Newsela Learning Found Campaign.

Eero (Amazon) Help and Communities

I provided art direction and website design/development for both the Help Center and Community.

Newsela Midterm Campaign

This 48-hour project showcases just how rapidly I can create a fully-fledged creative concept.